Kristen Bell and Dax Shepard have collaborated on film sets, at industrial shoots and of course, in their personal residence as parents. Now the Hollywood energy couple are flexing their entrepreneurial muscle tissues with a new line of cost-effective, plant-primarily based child items.
Bell and Shepard on Monday announced Hello Bello, “a line of premium child items at non-premium rates.” The celebrity brand will be sold exclusively at Walmart and involves diapers, wipes, shampoo, lotion, laundry detergent and bubble bath.
A Walmart press release says rates variety from $1.88 to $23.94 (with the majority below $eight), which offers Hello Bello the vibe of an Truthful Business for parents on a tighter price range. And, of course, it has some on-brand touches for Shepard and Bell ― like diapers with a sloth-print.
“As a mom of two, I know how beautifully messy parenthood can be, and that is why we made Hello Bello ― a line of premium, super-efficient child care items to take care of your little ones from head-to-butt-to-toe,” Bell noted in the press release. “Our items are fresh and entertaining. Much more importantly, we use plant-primarily based components and organic botanicals that are much better for our little ones and much better for our planet.”
Hello Bello presents items like wipes, lotions and even sloth-print diapers.
Bell and Shepard have two daughters, five-year-old Lincoln and four-year-old Delta.
They teased the new solution line back in January with an Instagram post that shows the couple on their way to “a photo shoot for one thing genuinely special” that they’d been functioning on for more than a year.
Initially posted on Huffington Post